Location, green spaces, and enhanced technology are key aspects in the valuation of real estate projects set to be realised during this year of 2024. When combined, these three factors will be differentiators in the real estate investment proposals coming to market.
Experts seem to have no doubt that Portuguese premium and luxury real estate will continue to perform well in this new year that is beginning. They point to three aspects that will make a difference in the commercial success of real estate projects in the preparation and launch phase.
✅ 1. Strategic Location: There is a continuous preference for exclusive and strategic locations offering privileged access to services, culture, and green areas.
There is an evolution in buyer preferences, who now seek traditionally prestigious areas but also locations that combine convenience, privacy, and access to exclusive amenities.
✅ 2. Leisure Spaces, Experiences and Well-being: Properties offering experiences such as private spas, leisure areas, and outdoor spaces are highly valued in the market.
The focus on quality of life has driven a significant change in the design and conception of exclusive properties, with an increased demand for homes that offer a balance between luxury, comfort, and health.
✅ 3. Integration of Technology: The growing trend is for smart homes with integrated technology, including home automation systems, advanced security, and leisure technologies.
These features are increasingly seen as standard aspects in luxury residential properties, reflecting the growing importance attributed to connectivity and convenience.
As we have mentioned on other occasions, the Portuguese real estate market, particularly in the premium and luxury segment, also benefits from structural aspects such as safety and the convenience of the country’s geographical location.
In times of great political uncertainty and high international conflict, Portugal stands out as an attractive investment option as it ensures tranquility and predictability to those same investments.



